Browsing Master theses by Author "Batkovic, Antonija"
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Network-Dominant Logic: A Discourse Analysis on the Changing Perception of Value Creation
Batkovic, Antonija; Gunnarsson, Isabel (2017-07-04)This article seeks to understand how digital transformation has changed the perception on value creation from an actor-to-actor perspective. The chosen methodological approach is a discourse analysis with the intention ...