Browsing Master theses by Author "Redzepovic, Deni"
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Big Data-driven Innovation: The role of big data in new product development
Peristeris, Theodoros; Redzepovic, Deni (2015-07-09)Abstract The outcome of the Big Data hype is a widespread delusion that applying Big Data will instinctively enhance and improve current business activities. Organizations have identified the benefits and disruptive ...