Implementing an effective ERM program in CellMark
Abstract
The business landscape is never stagnant and faces obstacles constantly, everything from internal
challenges to external challenges such as the COVID-19 pandemic, which is why managing risks
effectively is crucial for business to succeed. This bachelor’s thesis investigates the
implementation of an efficient enterprise risk management system and its effect on business
performance, and identifies crucial elements that contribute to a successful implementation of
ERM. The center of this thesis is CellMark, a multinational corporation operating in the supply
chain sector. The COSO ERM framework has been a standardized approach for companies, but
challenges such as lack of risk management culture, senior management commitment, siloed
approaches, data availability and cultural barriers still remain. For a comprehensive
understanding, this paper integrates a literature review, empirical research, financial analysis of
CellMark and interviews with the company’s managers. CellMark have demonstrated resilience
by implementing cost-saving measures, adapting to new market environments and making
strategic investments. The company has actively focused on ESG risks to address market and
cyber risks, however still faces challenges. This study emphasizes the importance of risk
assessment, prioritization, crisis management plans, supplier diversity, and how the
implementation of simulation can enhance ERM and provide effective risk analysis and
decision-making.
Degree
Student essay
Date
2023-08-25Author
Bilemdigan, Cerly
Farzan, Linda
Series/Report no.
IFE 22/23:21
Language
eng