Value Creation through Voluntary Sustainability Initiatives - Case Study Research on Strategies for Sustainable Competitive Advantage
Abstract
Through mapping how firms create value with CSR in general and inter-organizational voluntary sustainability initiatives in particular, the author creates a strategy matrix that links CSR-strategy to firm strategy and gives clear recommendations to managers on which out of four generic CSR-strategies to pursue.
Degree
Student essay
View/ Open
Date
2008-12-04Author
Beckman, Peter
Series/Report no.
Industriell och finansiell ekonomi
07/08:40
Language
eng