Browsing D-uppsatser by Author "Aldervall, Mikael"
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CRM in 3G Telecom - The Customised Point of Contact
Wahlin, Andreas; Aldervall, Mikael (2001)We have studied CRM in a service provider's perspective on behalf of Ericsson Microwave Systems AB. The question at issue we decided to investigate is 'How should a service provider set up a point of contact in order to ...