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Cross-brand standardisation - A case study of Volvo 3P 

Liuha, Maarit; Caira, Emanuela (2006)
Volvo 3P’s aim is to create one single truck platform which shall be used for all brands (Volvo, Renault and Mack). Having a common platform requires the support of common standards, and these are produced by the Corporate ...

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AuthorCaira, Emanuela (1)Liuha, Maarit (1)Subject
Business and economics (1)
development process (1)
implementation (1)
international standards (1)
product development (1)
standard (1)standardisation process (1)... View MoreDate Issued2006 (1)Has File(s)Yes (1)

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