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"The question is how to use it?" - a qualitative study of Swedish banks and social media 

Oscarsson, Ingrid; Wernsten, Lovisa (2013-07-16)
Social media have made it possible for companies and customers to have an open dialogue with each other, where people have the opportunity to participate in discussion in the public debate. This multi-way communication ...
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Reklam -­‐ a matter out of place? En kvalitativ studie om användarnas inställning till reklam på Facebook 

Johanna, Wignell; Falk Sadek, Isabelle; Hamnered Viita, Petra (2013-09-23)
Titel: Reklam – a matter out of place En kvalitativ studie om användarens inställning om reklam på Facebook Författare: Johanna Wignell, Isabelle Falk Sadek, Petra Hamnered Viita Uppdragsgivare: Nowa Kommunikation Kurs: ...
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A study on how companies manage crises on Facebook 

Albano Neves, Melissa; Contreras San, Apollonia (2013-07-11)
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Instagram 

JÓHANNSDÓTTIR, ARNBJÖRG (2013-09-13)
The purpose of this study was to determine why young Icelandic women use Instagram to communicate. Social networking services have developed vastly in the last two decades from computer-based websites to social networking ...
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How can Facebook contribute to the creation of a more ocean literate society? 

Fauville, Geraldine (2013-01-22)
The ocean provides countless goods and services supporting economic human activities. These goods and services are under threat as a consequence of a continuously increasing human population with limited knowledge of the ...
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React or not to react? The Swedish Police and its conflict handling strategy on Facebook 

Bartha, Sara (2013-09-17)
The purpose of my study was to get a view about how the Swedish Police handles conflict situations on their Facebook page. Presence of authorities and organizations on social media site is a new trend and the exploring of ...
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Fansidans framgång En kvalitativ studie av företags kommunikation på Facebook 

Anglert, Lina; Pettersson, Daniella; Sjölund, Birgitta (2013-09-20)
Titel: Fansidans framgång – En kvalitativ studie av företags kommunikation på Facebook Författare: Lina Anglert, Daniella Pettersson och Birgitta Sjölund Uppdragsgivare: Start Communication och More PR Kurs: Examensarbete ...
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Business Strategies on Facebook. What strategy should Pay2n use to make the most out of Facebook’s potential? 

Käll, Malin; Lagerkvist, Johanna (2013-07-15)
One of the most popular social medias is Facebook, today, also a new market for companies. As Facebook can be compared to a market, would not a strategy be needed for a company entering this market? The thesis will bring ...
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How can Facebook contribute to the creation of a more ocean literate society? 

Fauville, Géraldine (2013-09-16)
The ocean provides countless goods and services supporting economic human activities. These goods and services are under threat as a consequence of a continuously increasing human population with limited knowledge of the ...
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Riksantikvarieämbetet 2.0 – på väg mot framtiden? En undersökning av Riksantikvarieämbetets användning av sociala medier 

Ljung, Juliane (2013-01-08)
The intention with this thesis has been to highlight the Swedish National Heritage Board’s usage of new media and to examine how the usage of new media works in practice. The thesis recognizes the increasing significance ...
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AuthorAlbano Neves, Melissa (1)Anglert, Lina (1)Bartha, Sara (1)Contreras San, Apollonia (1)Falk Sadek, Isabelle (1)Fauville, Geraldine (1)Fauville, Géraldine (1)FRANKLÍNSDÓTTIR, DAGNÝ (1)Hamnered Viita, Petra (1)Johanna, Wignell (1)... View MoreSubject
Facebook (11)
Social media (3)social media (3)ocean literacy (2)online social media (2)social network site (2)trust (2)annonser (1)användare (1)banks (1)... View MoreDate Issued
2013 (11)
Has File(s)Yes (11)

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