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"The question is how to use it?" - a qualitative study of Swedish banks and social media
(2013-07-16)
Social media have made it possible for companies and customers to have an open dialogue with each other, where people have the opportunity to participate in discussion in the public debate. This multi-way communication ...
Reklam -‐ a matter out of place? En kvalitativ studie om användarnas inställning till reklam på Facebook
(2013-09-23)
Titel: Reklam – a matter out of place En kvalitativ studie om användarens inställning om reklam på Facebook Författare: Johanna Wignell, Isabelle Falk Sadek, Petra Hamnered Viita Uppdragsgivare: Nowa Kommunikation Kurs: ...
A study on how companies manage crises on Facebook
(2013-07-11)
(2013-09-13)
The purpose of this study was to determine why young Icelandic women use Instagram
to communicate. Social networking services have developed vastly in the last two
decades from computer-based websites to social networking ...
How can Facebook contribute to the creation of a more ocean literate society?
(2013-01-22)
The ocean provides countless goods and services supporting economic human
activities. These goods and services are under threat as a consequence of a continuously increasing human population with limited knowledge of the ...
React or not to react? The Swedish Police and its conflict handling strategy on Facebook
(2013-09-17)
The purpose of my study was to get a view about how the Swedish Police handles conflict situations on their Facebook page. Presence of authorities and organizations on social media site is a new trend and the exploring of ...
Fansidans framgång En kvalitativ studie av företags kommunikation på Facebook
(2013-09-20)
Titel: Fansidans framgång – En kvalitativ studie av företags kommunikation på Facebook
Författare: Lina Anglert, Daniella Pettersson och Birgitta Sjölund
Uppdragsgivare: Start Communication och More PR
Kurs: Examensarbete ...
Business Strategies on Facebook. What strategy should Pay2n use to make the most out of Facebook’s potential?
(2013-07-15)
One of the most popular social medias is Facebook, today, also a new market for companies.
As Facebook can be compared to a market, would not a strategy be needed for a company
entering this market? The thesis will bring ...
Use of Facebook in Nordic banks. How are some of the Nordic banks using Facebook, could they be more successful?
(2013-09-19)
The reputation and image are of high interest in today´s society and social media has become the key instrument for organizations to flourish in that area. In this thesis it will be investigated how few a banks in Nordic ...
How can Facebook contribute to the creation of a more ocean literate society?
(2013-09-16)
The ocean provides countless goods and services supporting economic human
activities. These goods and services are under threat as a consequence of a
continuously increasing human population with limited knowledge of the ...