dc.contributor.author | Andersson, Linnea | |
dc.contributor.author | Johansson, Emma | |
dc.date.accessioned | 2023-03-10T11:27:31Z | |
dc.date.available | 2023-03-10T11:27:31Z | |
dc.date.issued | 2023-03-10 | |
dc.identifier.uri | https://hdl.handle.net/2077/75497 | |
dc.description.abstract | Abstract
Title: This is why you should click here
Authors: Linnea Andersson and Emma Johansson
Level: Bachelor thesis in Journalism
Term: HT 2022
Supervisor: Emil Östlund
The aim of this thesis is to investigate what characterizes the content of push notifications.
More specifically, the study examines what defines push notifications, the tone of the
notifications, and how the content differs between public service and commercial media.
The study’s framework is based on theories surrounding news selection and
commercialization. The results are also analyzed through previous research on forward referencing headlines, news selection by different media types, as well as the frequency of
conflicts, individualization, and emotionally charged words.
The thesis is based on a quantitative analysis conducted over the course of one week, from
November 22, 2022 to November 29, 2022. The basis of the study is the eight most popular
news apps in Play Store and App Store. These are Aftonbladet, Dagens Nyheter, Expressen,
Göteborgs-Posten, Svenska Dagbladet, Sveriges Radio Play, SVT Nyheter, and TV4
Nyheterna. In total, 892 push notifications were collected.
The results show that interesting news subjects such as sports and crime/law far outweigh
important news such as politics and economy in push notifications. Public service media tend
to report more informative news. In a similar fashion, famous people (profiles in culture or
sports) appear considerably more often than important people (politicians or other people of
power). Evening newspapers have a higher share of famous people than other media types,
and report more breaking news. However, general news updates were far more common than
breaking news notifications.
Within all types of media, negative news is the most common. Push notifications often
contain emotionally charged words, particularly negative ones. A large majority of the
notifications do not portray any conflict. However, the results divided by subject area show
that conflicts are most common in political journalism. A large majority also do not contain
forward-referencing headlines, but the results indicate that this type of headline is more often
used in exclusive news and in content locked behind a paywall.
Key words: Push notifications, news application, digitalization, news selection,
commercialization, news media, public service, commercial media | en |
dc.language.iso | swe | en |
dc.relation.ispartofseries | KH22-8 | en |
dc.subject | Push notifications, news application, digitalization, news selection, commercialization, news media, public service, commercial media | en |
dc.title | “Därför ska du klicka här” En kvantitativ analys av pushnotisers innehåll | en |
dc.type | Text | |
dc.type | Text | |
dc.setspec.uppsok | SocialBehaviourLaw | |
dc.setspec.uppsok | SocialBehaviourLaw | |
dc.type.uppsok | M2 | |
dc.type.uppsok | M2 | |
dc.contributor.department | University of Gothenburg/Department of Journalism, Media and Communication | eng |
dc.contributor.department | Göteborgs universitet/Institutionen för journalistik, medier och kommunikation | swe |
dc.contributor.department | University of Gothenburg/Department of Journalism, Media and Communication | eng |
dc.contributor.department | Göteborgs universitet/Institutionen för journalistik, medier och kommunikation | swe |
dc.type.degree | Student essay | |
dc.type.degree | Student essay | |