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Gaming Together. When an imaginary world affects generalized trust

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Title: Gaming Together. When an imaginary world affects generalized trust
Authors: Lundmark, Sebastian
Issue Date: 3-Nov-2011
Degree: Master theses
Keywords: Generalized trust
Experience-based trust
voluntary associations
World of Warcraft
Abstract: This thesis, by employing a four month self-selected panel-study of players from the Massively Multiplayer Online Role-Playing Game (MMORPG) World of Warcraft as well as a control-group of non-players, find that generalized trust is negatively affected by participation in an online gaming environment. By creating an analytical framework of what constitutes a voluntary association this thesis also find that the Guilds in World of Warcraft constitutes such an association and that some of the negat... more
Appears in Collections:Master theses



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